EasyBlood: This is how you fight blood trafficking..

A few weeks ago, I got an email in my inbox about a very intriguing initiative called “Easyblood”. I had a look at the website and decided to find out more…Here is what I learnt after a brief chat with Souvik. EasyBlood (www.easyblood.info) is an online network cum directory of voluntary blood donors across India. It is an initiative of an NGO set up by Souvik and Bhaskar in Jamshedpur. Souvik and Bhaskar are not your typical jholawallahs – They both gave up lucrative jobs in Banking and Consulting to set up “People for Change” in Jamshedpur! In their own words,

The website provides a platform to locate voluntary blood donors for any given blood group in more than 2500 cities of India. The website aims to ease the process of searching for a blood donor in times of an emergency by providing a direct link to matching and interested donors across the country.

India faces an acute shortage of blood donors. As per an estimate the blood deficit is close to 62 lakh units in the country. This acute shortage can be overcome only if new people pledge and turn to actively donating blood. While 8% of population in U.S.A donates at least once a year, a meager 3% of Indian population donate blood. As per a WHO report, shortage of blood has resulted in India becoming the world leader in blood trafficking and transfusion of diluted or adulterated blood to patients. India has round 14 crore internet users. Out of this, 12 crore users are above 18 years of age, which is the age eligibility to donate blood. If this user base is motivated to donate even once a year, it can address the blood shortfall of India.

www.easyblood.info aims to target this user group to bridge the blood deficit.

Have a look at the website…and help them spread the word. It is an interesting idea – to say the least!

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B Shantanu

Political Activist, Blogger, Advisor to start-ups, Seed investor. One time VC and ex-Diplomat. Failed mushroom farmer; ex Radio Jockey. Currently involved in Reclaiming India - One Step at a Time.

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2 Responses

  1. Dear Sir

    Thanks for covering easyBLOOD on your blog.
    It was real motivation for us.
    More than 10 readers have become easyblood members after reading your post.

    Wanted to bring a link error to your notice, The easyblood link in the post leads to a 404 error page.

    thanks again !
    Bhaskar Chaudhary

  2. B Shantanu says:

    Not at all Bhaskar..the pleasure is entirely mine..
    Glad to read that the response was positive..but credit must go to you and Souvik for the idea!
    P.S. Thanks for alerting me to the link/ now fixed.